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If a competitor is better than you but not active what are they likely to do when you drop your price below theirs?
If a competitors is worse than you and active what are they likely to do if you start taking market share ?
If a competitor is better than you and active what are they likely to do if you start taking market share
Easy Jet decides to expand into Hotels
Note that there may be more than one possible answer
McDonalds decides to double the amount of Restaurants in the USA
Jack Daniels decides to launch a chocolate flavoured Whisky
Walmart decides to enter into Europe