Module 5 Storytelling
Unit 1 Developing a story (what is your brand, benefits and communication tools) to promote businesses.
3 Topics
Topic 1 The concept of storytelling.
Topic 2 What is the communication process that a company can use.
Topic 3 Techniques used to create good stories.
Unit 2 Digital Transformation – Strategy not operational
3 Topics
Topic 1: Target audience and how to communicate with them.
Topic 2: The use of digital transformation (DT) by implementing digital tools (Artificial intelligence – AI)
Topic 3: How DT leads to problem-solving situations and reskilling employees.
Activity
1 Quiz
Activity 5
Further Readings
References
Copyright Disclaimer
Previous Lesson
Next Lesson
Further Readings
Module 5 Storytelling
Further Readings
Storytelling Techniques for Effectively Engaging Your Audience:
https://motivationgrid.com/storytelling-techniques-for-engaging-audience/
How to Be a Better Storyteller When You Are Socially Anxious:
https://www.verywellmind.com/how-to-be-a-better-storyteller-3024850
Telling The Story Of Your Life | Lisa Nichols:
https://www.youtube.com/watch?v=JuKCwS8wmls
How to Narrate Your Life Story:
https://www.youtube.com/watch?v=Brpk26Oq4aE
Digital Transformation: The Definitive Guide (2021):
https://www.artificial-solutions.com/digital-transformation
The Power of Telling Your Story | Dominic Colenso | TEDxVitoriaGasteiz:
https://www.youtube.com/watch?v=NqCsc31xg24
Good Examples of Brand Storytelling:
https://www.ebaqdesign.com/blog/brand-storytelling#
Previous Lesson
Back to Course
Next Lesson