Module 5 Storytelling
Unit 1 Developing a story (what is your brand, benefits and communication tools) to promote businesses.
3 Topics
Topic 1 The concept of storytelling.
Topic 2 What is the communication process that a company can use.
Topic 3 Techniques used to create good stories.
Unit 2 Digital Transformation – Strategy not operational
3 Topics
Topic 1: Target audience and how to communicate with them.
Topic 2: The use of digital transformation (DT) by implementing digital tools (Artificial intelligence – AI)
Topic 3: How DT leads to problem-solving situations and reskilling employees.
Activity
1 Quiz
Activity 5
Further Readings
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Unit 2 Digital Transformation – Strategy not operational
Module 5 Storytelling
Unit 2 Digital Transformation – Strategy not operational
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Topic 1: Target audience and how to communicate with them.
Topic 2: The use of digital transformation (DT) by implementing digital tools (Artificial intelligence – AI)
Topic 3: How DT leads to problem-solving situations and reskilling employees.
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