Module 5 Storytelling Posted by ad_iblaunchpadcostas Date August 12, 2022 Learning ObjectivesTo acquire knowledge by using storytelling techniques to boost brandingHow to use storytelling as management tool and marketing communicationTo learn new techniques on how to create good storiesTo be able to communicate with the target audienceTo discover how digital transformation benefits a businessTo understand how DT leads to problem solving situations and reskilling employees. Previous Module All Modules Next Module Course Content Expand All Unit 1 Developing a story (what is your brand, benefits and communication tools) to promote businesses. 3 Topics Expand Lesson Content 0% Complete 0/3 Steps Topic 1 The concept of storytelling. Topic 2 What is the communication process that a company can use. Topic 3 Techniques used to create good stories. Unit 2 Digital Transformation – Strategy not operational 3 Topics Expand Lesson Content 0% Complete 0/3 Steps Topic 1: Target audience and how to communicate with them. Topic 2: The use of digital transformation (DT) by implementing digital tools (Artificial intelligence – AI) Topic 3: How DT leads to problem-solving situations and reskilling employees. Activity 1 Quiz Expand Lesson Content Activity 5 Further Readings References Copyright Disclaimer Share: ad_iblaunchpadcostas Previous post Module 4 How to develop an entrepreneurial mindset August 12, 2022 Next post Module 6 Case Studies December 21, 2022